Coachella – The Dragon in Performance

USER

COACHELLA

Environment

Live Experiences

Soul

The act of building becomes the act of performing.

Exhibition mode

Temporary Installation

Location

Indio, California
America

Date

April 12, 2024
April 24, 2024

At Coachella, the Dragon met its most demanding operational test: a completely empty stage, a hard 28-minute window, and a global audience waiting. The response was a record deployment of under 10 minutes — turning the act of installation itself into a form of performance.

Content

Soul

Content type

Interactive
Narrative

Environment

Live Experiences

Soul

The act of building becomes the act of performing.

The Coachella staging featured a theatrical, scenographic approach, in which the three Dragon bodies moved vertically throughout the performance. Each scene followed a distinct and specific narrative, carefully coordinated and synchronized with the other stage elements, while always responding to the emotional dynamics of the live performance through MIDI controller interaction.

Software

Mind

Software engines

TouchDesigner
Resolume

Integrations

Sound & Music Interactivity

Multiple clips were prepared and structured by song as pre-recorded scenes, designed to be triggered live via MIDI controllers. The content was developed primarily using the render engines of Unity and TouchDesigner, while the final playback and execution were handled through Resolume, controlled in real time via MIDI controllers.

Hardware

Body

model
DRAGON O²

size / voxels

12 Modules - 3mH
CANVAS

The defining factor behind the scenes was the intensity of the preparation. A dedicated warehouse was rented at LMG facilities in Las Vegas, where the team rehearsed for weeks, not only the live performance itself but, above all, the stage build and deployment process—positioning the dollies, executing the setup, and coordinating every movement. The process resembled a Formula 1 pit stop: highly synchronized, precise, and unforgiving of errors. This extensive behind-the-scenes preparation was essential to arriving at the festival fully ready to perform under such demanding conditions.

INTEGRATION

Three custom dollies were engineered — each carrying 12 modules — designed to move the Dragon bodies directly into their final stage positions while remaining transportable in standard touring trucks. Each set of 12 modules was pre-assembled and fully cabled before arrival on stage: once positioned, motors and hoists lowered power and signal lines into place. No improvisation. No margin for error.

TRANSFORMING LIGHT INTO LASTING VALUE

In festival and touring contexts like Coachella, where artists rotate constantly and time constraints are extreme, many visually powerful concepts are simply not feasible without flawless execution. What the audience ultimately perceives is the final result—the fusion of music and visual spectacle—but achieving that moment requires rigorous engineering, precise calculations, and extreme coordination behind the scenes, ensuring that everything is installed on time and performs without failure.

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